How to Create a Cliffhanger Between Your Business Development Meetings

By Mo Bunnell

In this episode of Real Relationships Real Revenue, I’m tying this episode back to Episode 22 where we talked about cliffhangers. This is the final episode about business development meetings and I’m sharing how you can develop a cliffhanger between this meeting and the next one to increase your chances of success.

Topics We Cover in This Episode:

  • Why curiosity is an intrinsic motivator
  • How to use cliffhangers between meetings

Don’t assume that just because you got the meeting then you’re all set. You want to add that cliffhanger because that’s going to give you the opportunity to get the person excited for their next meeting with you. Without that cliffhanger or intrinsic curiosity, there’s a higher chance that the meeting won’t occur.

If you want to learn more about this, I recommend you check out this study. It says that when you show uncertainty about what will happen, you build more trust with the person you’re communicating with while also building curiosity.

Resources Mentioned: Check out the study on uncertainty